Published: March 25, 2020 12:08:00 am
The Pakistan Cricket Board (PCB) on Tuesday discovered itself in an embarrassing place after admitting that streaming rights of the Pakistan Super League matches had been sold to a UK-based betting company by its international media associate.
The international media proper associate which introduced the worldwide steaming rights is ITW which in flip sold it to ‘bet365’ for reside streaming rights outdoors Pakistan.
The PCB’s rationalization that as quickly because the matter got here to its discover, it instantly took it up with the media rights associate solely led to extra criticism from some former gamers and consultants.
The indisputable fact that ‘bet365’ took bets on the PSL matches all through the event and the PCB was not conscious of this has put the Board in a troublesome place to clarify it.
Former Pakistan captain Rashid Latif requested how this matter had escaped the discover of the PCB even after 30 matches of the PSL have been accomplished.
“I am surprised the PCB was unaware that its global media right partner had sold the international streaming rights onwards to a betting company,” he stated.
The PCB tried to clarify its place by denying and rejecting the assertion that it had entered into, or allowed any of its industrial companions to enter into, any contract or settlement for betting rights with any entity in anyway.
“The facts are that the PSL’s live-streaming rights outside Pakistan were granted pursuant to an international tender to an international company for three PSL editions 2019 to 2021. The global media rights partner without following the due approval process, awarded the live-streaming rights to a betting company,” it stated.
Former Test batsman and ex-head coach and chief selector, Mohsin Khan questioned how this had occurred. He stated the PCB shoud instantly finish its partnership with its current official media advertising rights holders and maintain an inquiry.
📣 The Indian Express is now on Telegram. Click here to join our channel (@indianexpress) and keep up to date with the newest headlines